Charles P. Steineberg,
XTY Merchandising Corporation CEO.
For 16 years Charles was the owner and CEO of XTY Merchandising Corporation, a full-service promotional products, sales promotion, marketing and fulfillment business which handled large-scale corporate identity and promotional merchandising programs. This company was sold to industry leader, Branded Solutions.
Having quite literally grown up as an entrepreneur in the promotional product industry, Charles understands every challenge faced by companies in this field. Over his 30-plus-year career he has seen countless instances where promotional products and marketing companies missed key growth opportunities, or stumbled financially, due to cash flow and working capital issues.
